February 27, 2019
We all have stories, good and bad, happy and sad, uplifting and depressing, that is what makes us who we are. Who we are is something to take pride in. Be yourself, be authentic, and just be you!
I have been working on making some changes and rebranding. I was challenged to dig deep and think about what makes me do what I do. To think about why people buy my jewelry. To think about what do I enjoy the most. Well, I finally figured it out, sometimes what seems so simple isn't always the easiest to see. It is your stories.
I self admit I am a people person. I over volunteer and over join everything. I love being around people, being a part of events and activities and especially volunteering for great causes. I love to help and I love to listen.
My business really started as a part of my story. After our first child, Elizabeth, was stillborn, I wanted a piece of jewelry to have to represent her. I didn't want a mother's ring, I didn't just want something with her name, I wanted something more representative of her without being overtly recognizable. My purchase was a emerald ring that was fairly minimal with a square emerald. It was stackable so I could wear it with other rings. I have always loved jewelry and so began my path into jewelry after I "retired" from my corporate career.
This is what I love to do for my customers. When they come in for a custom piece of jewelry, we have a conversation. Not about jewelry specifics but about life, about hobbies, about kids, just wherever it leads us. From this conversation, I can really get a feel for my customers personality, likes and dislikes, and values. These characteristics are what I use to then interpret the specific story, the reason for the jewelry purchase, into just the perfect piece for them. It is really made for them by their stories, I am just interpreting them into metaI and into a piece of wearable art. think my new title will be jewelry author.
Stay tuned, the next few blogs will be full of some of my past work with the stories that go with the pieces, so you can visualize how the process works.
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